Metallica Purchases SXSW Naming Rights
Citing the current economic recession, SXSW organizers have sold the indie festival’s naming rights to Metallica.
The band apparently became so enamored with SXSW during their performance at the festival last month that they jumped at the chance to buy the naming rights. “I want to call it South by Lars Ulrich,” drummer Lars Ulrich told sources, “but we’re still deciding on a final name.”
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Image Courtesy Newscom

4 Comments
I don’t know if this is genious, because you know Metallica totally would do this or if its sad because you know Metallica would totally do this! Cheers Ana! You got me to double take!! lol
Devon
lol…Almost had me until I went to check your source. Was even going to link back to you. Seriously though, this wouldn’t surprise me if it really happened.
You dirty, dirty journalist
Ah, making fun of Metallica. One of my favorite pasttimes too!